No Answer

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No Answer

This cinematic and nuanced thriller follows the journey of an impatient father who panics when he can’t reach his daughter Lisa, and reports her missing. An increasingly frenzied investigation ends abruptly when Lisa returns home unexpectedly. She wasn’t missing, she was simply doing the right thing by not checking her phone while driving. The surprising twist encourages people to follow the daughter's example and realize that “it's okay to be unreachable – especially while driving.” A message that is particularly relevant in times where we all tend to be constantly available.


D&AD pencils


Details

Credits

  • Entrant Company
    • Scholz & Friends
  • Advertising Agency
    • Scholz & Friends
  • Production Company
  • Client
    • German Road Safety Council
    • Federal Ministry for Digital and Transport