Royalty Free Bots
Royalty Free Bots
Streamers and gamers often listen to music in the background. However, platforms like Twitch block their use when streamers don’t own the rights to the music. Budweiser found a way to help them by creating the Royalty Free Bot, which hijacks the platform and helps new artists to promote their music at the same time. It offers royalty-free music that allows streamers to keep doing what they do, while creating opportunities for emerging music to get recognised.
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Details
- Categories
- Countries
- Year
Credits
- Lead
- Client
- Brand
- Budweiser
- Advertising Agency
