Wise CashTag
Wise CashTag
British parents worry about their teenager’s first independent trip. They want to give them freedom, but still be there if something goes wrong. Teenagers, however, want to explore the world on their own. So we created Wise CashTags — support that appears where advice matters most. Parents can leave small extra amounts of money on a map, each with a short message or recommendation: “It was my favourite museum.” When a teenager reaches that location, the CashTag unlocks on their Young Explorer card.
Awards
Details
- Briefs
- Countries
- Year
Credits
- Creative Team
- Viktoriia Batrashkina
- Denis Glazkov
- Iuliia Cherepanova
- Anastasia Shuparskaya
- Tutor
- Ilya Panfilov
- Sviatoslav Kilesso
- Arina Avdeeva
- College
- MADS