Go the Distance

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Go the Distance

Banking is like a relationship, you're looking for a life long, partner not a situationship. HSBC wants to show international students they can 'Go the Distance', not just as a globally local bank, but as a dependable partner through every stage of life. Committed, consistent, and in it for the long haul, unlike digital banks that never make it past the talking phase.


D&AD pencils

  • D&AD WOOD pencil

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