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The Trench, Portaits of an Icon

The Trench, Portaits of an Icon

As Burberry marks its 170th anniversary, ‘The Trench, Portraits of an Icon’ celebrates a beloved signature style that has long bridged function and fashion. The campaign captures the house’s most iconic silhouette through a series of intimate black-and-white portraits and accompanying documentary film, brought to life by a cast of global stars. Together, the portraits and film form a study of the trench as both object and symbol, shaped by craft, animated by character and defined by the people who wear it.


Awards

  • D&AD WOOD pencil

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D&AD Annual 2026

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Details

Credits

  • Entrant Company
    • Avenues
    • Canvas
  • Production Company
    • Avenues
    • Holmes Production
  • Client
    • Burberry
  • Brand
    • Burberry
  • Advertising Agency
    • Canvas