The Bigger Crash

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The Bigger Crash

To announce Hyundai is going carbon neutral, a worldwide campaign was created to highlight the destruction left behind by climate change: the hurricanes, storms and typhoons that continue to worsen due to the increase of CO2 levels.


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  • D&AD GRAPHITE pencil

Yellow and Black D&AD Pencils

D&AD Pencils

Credited Pencil winners... you kept creativity alive. Now take home the proof.

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