Schwein Gehabt - Horror Game by Sparkasse
Schwein Gehabt - Horror Game by Sparkasse
A crazy girl with an insatiable lust for new toys, armed with a massive hammer, relentlessly hunting down the sweetest of piggy banks. No, not the next Hollywood horror blockbuster, but the making of the Sparkasse, Europe’s largest banking network, redefining branded entertainment with a fully-fledged video game, rated 16+, in Fortnite. Because how else do you surprise young people, saturated by advertising, and convince them that finance and saving money really aren’t that scary?
Awards
D&AD Pencils
Credited Pencil winners... you kept creativity alive. Now take home the proof.
Details
- Categories
- Countries
- Year
Credits
- Design Agency
- Beyond Creative
- Client
- Deutscher Sparkassen- und Giroverband (DSGV)
- Production Company
- German Wahnsinn
- Passion Pictures
- Entrant Company
- Jung von Matt
- Advertising Agency
- Jung von Matt
- Brand
- Sparkasse

