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Saltanat Light

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Saltanat Light

Saltanat Light - real-time AI project shining a spotlight on faded domestic violence issue in Kazakhstan. It transforms raw news, verified social media, and crisis center data into the alarm system reflecting domestic violence statistics in real time. Powered by a custom AI parser and localized language neural network, it turns every verified report into the immediate visual alert across a historic neon sign and 100+ digital billboards. By linking live data to physical and digital spaces, it reignited public awareness of domestic violence.


Awards


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Details

Credits

  • Entrant Company
    • GForce Grey
  • Advertising Agency
    • GForce Grey
  • Design Agency
    • GForce Grey
  • Production Company
    • GForce Grey
  • Client
    • Citix
  • Brand
    • Citix