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Paris Paralympics 2024: Considering What?

Paris Paralympics 2024: Considering What?

Despite Channel 4 repositioning the Paralympic Games as an elite sporting event, research told us nearly 60% of people watch it to see athletes “overcoming their disabilities” – a problematic and patronising attitude. We wanted to challenge this perspective.


Awards

  • D&AD YELLOW pencil
  • D&AD GRAPHITE pencil
  • D&AD GRAPHITE pencil
  • D&AD WOOD pencil
  • D&AD WOOD pencil

Yellow and Black D&AD Pencils

D&AD Awards 2027

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