Pairpoint
Pairpoint
The number of individual ‘connected’ (i.e. internet-enabled) devices, is estimated to reach 30 billion by 2030. Connected is in inverted commas there, because this vast network is actually a fragmented ecosystem, where true connectivity is limited by manufacturer, operating system or platform. Enter Pairpoint, a blend of SIM and Blockchain technology, creating the potential for every internet-enabled device to connect with any other, across networks and ecosystems. A simple capability, but with profound consequences. It needed an identity that would help to tell this important story.
D&AD pencils
Details
- Categories
- Countries
- Year
Credits
- Entrant Company
- Koto
- Brand
- Pairpoint
- Advertising Agency
- Koto
- Design Agency
- Koto
- Production Company
- Koto
- Client
- Pairpoint

