Never Over
Never Over
The Idea: Never Over Progress doesn’t happen in a moment. It happens through method. In sport, progress is built through repetition, failure, adjustment and discipline. The same is true in medicine. How medicine is made, and how people fight for their health. It’s grueling and never ending. Yet no matter how far we’ve come, we can always get better, because health is never over.
Awards
D&AD Annual 2026
Providing inspiration and insight to the global creative community.
Details
- Categories
- Countries
- Year
Credits
- Client
- Eli Lilly & Company
- Brand
- Eli Lilly & Company
- Production Company
- Emilie Muller Production
- Furlined Santa Monica
- Entrant Company
- Advertising Agency

