Nazionale Spirito Italiano

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Nazionale Spirito Italiano

Delightfully playful: this is the Italian spirit, this is Nazionale. Nazionale reinterprets two iconic Italian spirits—Amaro and Limoncello—through a premium lens, blending heritage and contemporary appeal. Inspired by the social ritual of foosball in traditional Italian bars, the brand identity and packaging transform the bottles into stylized foosball players, merging playfulness and sophistication. The result is an iconic, tactile design that celebrates Italian culture with a modern, refined spirit.


Awards

  • D&AD GRAPHITE pencil

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Details

Credits

  • Entrant Company
    • Auge Design
  • Brand
    • Nazionale Spirito Italiano
  • Advertising Agency
    • Auge Design
  • Design Agency
    • Auge Design
  • Client
    • Liquori Nazionali

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