Ministerio Del Cafe

Video placeholder image

Ministerio Del Cafe

Ministerio del Café is a specialty coffee brand from Nicaragua, committed to fair compensation across its supply chain. Built on a simple idea: small gestures create great coffees. From farm to cup, every action matters, as does the natural ecosystem behind cultivation. Its visual identity highlights invisible contributors. Insects, essential to pollination, become symbols.On each pack, the illustrated insect hides in the pattern, like a mise en abyme, between the infinitely small and the infinitely large.Pointillism expresses this idea:many dots, like many gestures, creating one great coffee.


Awards

  • D&AD WOOD pencil

Details

Credits

  • Entrant Company
    • Dragon Rouge
  • Design Agency
    • Dragon Rouge
  • Illustrator
    • Steeven Salvat
  • Client
    • Ministerio del Café
  • Brand
    • Ministerio del Café