Chimpanic

Tick-tock, time is running out for the chimpanzee. Populations have declined by 80% in the last 25 years and will continue to decline by an additional 80% in the next 30-40 years. Chimpanzees have already disappeared from four African countries, and are nearing extinction in many others. Working with a world-renowned artist, Havas Hong Kong created a powerful image that illustrates the urgency of the problem.