Chiesi: Prescription for Change - Breath by Breath

Our film uses expressive and surreal storytelling to shift the sustainability conversation from policy and restrictions to gratitude and impact. Through stop-motion animation, we tell the story of an asthma patient whose breathlessness reflects a world in crisis. A prescription sparks a positive change, illustrating the ripple effect of well-controlled disease. The film shows every prescription makes a difference for patients and the planet. The soundtrack guides the emotional arc, mirroring the journey and supporting the visuals to take centre stage.