Atomic
Atomic
Atomic serves as a visual ode to human connection. In this mesmerizing visual metaphor, we witness individuals from diverse backgrounds intertwining in a collective effervescence, reminiscent of Smirnoff's signature cocktail bubbles. Through practical cinematography using pilates balls combined with CGI, countless mathematical calculations, over 100 meticulously-choreographed dancers, no wires or harnesses, as many as 48 layers, and boundless creativity, the resulting film "Atomic" is a captivating reflection of the unique world we live in, and the undeniable magic of human con.
D&AD pencils
Details
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Credits
- Entrant Company
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- Smirnoff
- Advertising Agency
- Design Agency
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