Pre-Program 2026
- Oct 2026
- Virtual: Cohort Introductions, Leadership Challenge Framing, Setting Expectations.
An immersive experience in New York for creative leaders operating at the highest level, hosted by SYPartners and D&AD.
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Navigating uncertainty now
Across five days, delegates work through the real challenges shaping their leadership right now: navigating AI and human creativity, translating creative vision into commercial strategy, and building the influence at every level of the business.
Small cohort learning
Designed for creative leaders operating at or approaching the C-suite: CMOs, CCOs, Chief Design Officers, Heads of Brand, founders of creative businesses, and fractional creative leaders.
Build what's next
Leave with clarity on your own leadership, tools you can use the moment you're back in the room, and a cohort of peers who stay with you long after the week ends. Uncertainty as a discipline. Judgement as an edge. Creativity reclaimed as enterprise value.
Navigating uncertainty now
Across five days, delegates work through the real challenges shaping their leadership right now: navigating AI and human creativity, translating creative vision into commercial strategy, and building the influence at every level of the business.
Small cohort learning
Designed for creative leaders operating at or approaching the C-suite: CMOs, CCOs, Chief Design Officers, Heads of Brand, founders of creative businesses, and fractional creative leaders.
Build what's next
Leave with clarity on your own leadership, tools you can use the moment you're back in the room, and a cohort of peers who stay with you long after the week ends. Uncertainty as a discipline. Judgement as an edge. Creativity reclaimed as enterprise value.
Navigating uncertainty now
Across five days, delegates work through the real challenges shaping their leadership right now: navigating AI and human creativity, translating creative vision into commercial strategy, and building the influence at every level of the business.
Small cohort learning
Designed for creative leaders operating at or approaching the C-suite: CMOs, CCOs, Chief Design Officers, Heads of Brand, founders of creative businesses, and fractional creative leaders.
Build what's next
Leave with clarity on your own leadership, tools you can use the moment you're back in the room, and a cohort of peers who stay with you long after the week ends. Uncertainty as a discipline. Judgement as an edge. Creativity reclaimed as enterprise value.
Apply for your place on the program.
Your return on investment
Measurable business impact
Delegates return with the tools to translate creative ambition into commercial outcomes — changing how ideas get sold, decisions get made, and teams get led.
Leading when AI changes everything
AI is impacting creative work. Leaner teams are being asked to do more. The leaders who will thrive are those with the EQ to inspire, the clarity to act, and the influence to make ideas matter.
Real challenges, real peers
A curated cohort of senior creative and marketing leaders — working through live business challenges together, in a space where honest conversation is the norm.
Frameworks you use on Monday
Participants leave with tools they can apply immediately — to how they lead their teams, shape their strategy, and show up in the room.
A network that compounds
Alumni stay connected long after the week ends — a peer group at your level, who've worked through the hard stuff with you.
Measurable business impact
Delegates return with the tools to translate creative ambition into commercial outcomes — changing how ideas get sold, decisions get made, and teams get led.
Leading when AI changes everything
AI is impacting creative work. Leaner teams are being asked to do more. The leaders who will thrive are those with the EQ to inspire, the clarity to act, and the influence to make ideas matter.
Real challenges, real peers
A curated cohort of senior creative and marketing leaders — working through live business challenges together, in a space where honest conversation is the norm.
Frameworks you use on Monday
Participants leave with tools they can apply immediately — to how they lead their teams, shape their strategy, and show up in the room.
A network that compounds
Alumni stay connected long after the week ends — a peer group at your level, who've worked through the hard stuff with you.
Measurable business impact
Delegates return with the tools to translate creative ambition into commercial outcomes — changing how ideas get sold, decisions get made, and teams get led.
Leading when AI changes everything
AI is impacting creative work. Leaner teams are being asked to do more. The leaders who will thrive are those with the EQ to inspire, the clarity to act, and the influence to make ideas matter.
Real challenges, real peers
A curated cohort of senior creative and marketing leaders — working through live business challenges together, in a space where honest conversation is the norm.
Frameworks you use on Monday
Participants leave with tools they can apply immediately — to how they lead their teams, shape their strategy, and show up in the room.
A network that compounds
Alumni stay connected long after the week ends — a peer group at your level, who've worked through the hard stuff with you.
The best creative leaders in the world are operating in conditions that didn't exist five years ago. AI is rewriting what creativity means. Business models are fracturing. CMO tenure in the US is at an all-time low. The pressure to prove that creative thinking drives commercial outcomes has never been greater.
Most leadership programs weren't built for this level of uncertainty, and none of them were built specifically for the creative leaders who have to navigate it.
Built in collaboration with SYPartners, who bring decades of executive leadership expertise, this has been developed with a deep understanding of what it takes for creative thinking to drive real transformation at the top.