Legends of Design: Aubrey Powell tells the story behind some of the most iconic album covers of the 20th century
The iconic prism album cover for Pink Floyd's The Dark Side of the Moon (1973) was designed by the British graphic design group Hipgnosis, founded by Storm Thorgerson and Aubrey Powell
For over fifty years, Aubrey “Po” Powell has helped shape the visual language of rock and roll. From Pink Floyd’s prism to Led Zeppelin’s burning handshake, his work as co-founder of the design studio Hipgnosis set the bar for conceptual music design. In the first of a new series celebrating design legends, D&AD invited Powell to reflect on his extraordinary career and the creative risks that defined an era.
Watch the conversation between Powell and Michael Johnson of Johnson Banks to learn about creative partnership, tenacity and experimentation that powered Hipgnosis during its heyday in the 1960s and 70s.
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