Don't Make Your Future You Hate You

The new campaign for the personal finance company, NerdWallet conveys the message that NerdWallet is who you should turn to for all your financial decisions. The anthem spot is an amusing short musical set in the year 2074 where people’s “future selves” are regretfully singing about all the past financial mistakes they made when they were younger. The intent was to scare people into action - if consumers saw themselves in the situations our characters were in, maybe they’d use NerdWallet to make smart financial decisions before it’s too late.