Betway - I Bet It My Way
Award: Shortlist
Shortlist / Production Design / Film / 2022
Award: Shortlist
Shortlist / Visual Effects / Colour Grading
Whether cavemen rivalling sabre-toothed tigers, David against Goliath, or sophisticated women at a tennis match in an English garden: the search for winners and losers has existed since time immemorial. Betway’s campaign film, I Bet It My Way, took audiences on a journey that showed how our competitive nature has been there throughout history.