Music Moon
Graphite Pencil / Packaging Design / Consumer / 2022
With the difficult beginning to 2020, life suddenly lost its original vitality, and festive gatherings became even more important occasions for people. In Chinese culture, the circle symbolises beauty and reunion. A gift box was designed to coincide with the annual Mid-Autumn Festival (also known as the Moon Festival), drawing on concentric circles and the symbol of the moon. The box was designed to help people find joy in everyday life again and reconnect with other people.
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