Ripe - Expiring waste
Ripe - Expiring waste
We've created a smart label that detects the food ageing process and informs consumers of its lifespan through four different colours. Consumers can prevent food waste thanks to a more visible label, and stores can reduce waste by assigning different discounts to products depending on which colour the label is at.
D&AD pencils
Details
- Categories
- Countries
- Year

