• Loading…

Knots

Award: Wood Pencil

Wood Pencil / Typography / Typography for Advertising / 2012

The ORBIS flying eye hospital saves the sight of thousands suffering from avoidable blindness all over the world. It’s difficult to appreciate what it’s like to suffer from a degenerative eye disease. To give people an idea, we created six type-driven posters. Each employed barely legible messages inspired by the visual impairment of various eye diseases. The copy reads: ‘Can’t see, can’t read, can’t learn, can’t see, can’t read, can’t learn. Don’t let this be the story of a child’s life.’

Want more access to D&AD?

Join D&AD as a Free Member and you’ll be able to view winning work, enter the Awards, download New Blood briefs and get access to even more articles and videos.

Join for free I’m already a member

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again