O&M is a pioneer of ammonia free hair colour technology. To help the brand distinguish itself, Container were commissioned to produce a new identity and deliver packaging that reflected O&M's offer of salon professional results without harsh chemicals. The forms developed for the wet range are reminiscent of milk bottles, giving a visual cue to the formulations within: that they are clean, natural and nourishing. The styling products make a bold statement that helps to create visual tension when merchandised with O&M’s other products on the shelf.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.