The Gift That Keeps on Giving

B corporations are a force for good, demonstrating high social and environmental performance, but few people know what they are. In order to educate viewers about what a B Corp is and how it applies to giffgaff, I used the story of an explorer reaching the top of the mountain. Similarly to B corps, this journey showcases one's determination to achieve greatness and be the best version of themselves. To engage audiences and create a memorable experience, I created 5 bright and bold illustrations for use in Instagram stories, AR animated posters and filters