Horror NIL Deals

Why settle for fishing in a small pond when you could go straight to the lake? While most sports brands sign athletes, ON Running is signing the characters who really need us. The ones who never make it out alive. Gen Z isn’t watching sports; they’re watching horror movies. In every horror flick, there’s always that person who trips, gets caught, or isn’t fast enough. So, we’ve created special-edition sneakers with Swiss engineering to help these victims escape, rewriting legendary chase scenes. Plus, we're creating haunted experiences where you can join the fun and maybe score a deal for yourself.