Crafty W*tch

A little magic, that's what we need. There are so many concerns around creative roles becoming redundant but in a world of AI, repetitive content and lame ads we need something that stands out. The truth is handmade crafts will never go out of fashion (in fact they're on the rise), they're personal, evocative and even a little magic. Creating something out of nothing, now that's magic! People love to absorb and engage with this kind of content it is the perfect addition to any small studios arsenal. I live my practice