Yiayia and Friends Product Line

In October 2023, the first yiayia and friends store in South Korea opened in a very central part of Seoul. To meet the needs of the new store, the yiayia universe was expanded with the addition of new characters and illustrations. The new artworks were applied to a very wide range of products: plates, glasses, mugs, cooking tools, aprons, oven mitts, tote bags, key chains, etc.