The Move To -15

The shipping industry transports millions of tons of frozen food every year. Vital for food access but comes with an environmental cost. The industry has to address its relationship with sustainability. DP World is a global shipping company with huge responsibility, so our idea had to action-centred with huge impact potential. We presented data showing that raising the temperature for the cold chain by 3° wouldn't harm the food but would be transformative for the world outside. To make the change possible, we encouraged adoption across the chain, turning competitors into partners.