The Dropstore

The DropStore is a dystopian market for a world in water crisis. A shopping experience that shows how 'Too Much', 'Too Little', and 'Too Dirty' Water directly impacts prices, shapes, availability, and even ways of consumption of our daily products. The Market was launched during the "UN Water Week Conference" in NY, on social channels and e-commerce platforms, together with influencers from all over the world, spreading the conversation not only inside the event but also throughout the four corners of the Planet.