SOLAMENT Hope Wear
SOLAMENT Hope Wear
HOPE WEAR is workwear designed to protect outdoor workers in an era of global boiling. Powered by SOLAMENT, a proprietary material by Sumitomo Metal Mining, it absorbs and blocks near-infrared light at the fabric surface, preventing heat transfer. Combined with built-in fans, it reduces perceived temperature by up to 19°C. A 3D pattern algorithm cuts fabric waste by 60%. It is estimated to recover up to 65 million working hours for farmers in one summer. A group pilot and sales are planned for 2026, with expansion into logistics, construction, and rail underway.
Awards
D&AD Pencils
Get 20% off Pencils until 19 June 2026 using code: PENCILWIN26
Details
- Categories
- Countries
- Year
Credits
- Entrant Company
- Droga5 Tokyo
- Advertising Agency
- Droga5 Tokyo
- Production Company
- mini TOMATO
- Synflux
- Takisada-Nagoya
- Client
- Sumitomo Metal Mining
- Brand
- SOLAMENT
