Secret Menu

DoorDash reimagined the way in which restaurants connect with and are inspired by each other, by creating a first-of-its-kind digital and print magazine that uses rich, immersive, and meaningful storytelling. Each issue of the locally orientated, locally distributed magazine will explore a specific restaurant culture in one US city. These stories delve into the layered experience of running a restaurant, from day-to-day operations to preserving tradition to creating community. The journal aims to give merchants the resources and inspiration they need to thrive by way of human stories.