Screen Printing, Your Way

To show the juiciness of Burger King food, JKR distilled iconic Whopper ingredients to their most flavourful elements. Then the agency screen printed them, single colour in vegetable inks, on A1 sized posters — for maximum craveability. On top of that, JKR layered copy full of Burger King's signature irreverence. Finally, the posters were stacked, creating a Whopper of Whopper posters.