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Padlette

Padlette

Softex prioritizes women's well-being and equality, particularly in their recent campaign promoting healthy menstruation. Unfortunately, many Indonesian women lack awareness of cervical cancer, often ignoring symptoms due to limited knowledge. Discussing it is challenging, and rejection is common, making it a sensitive topic...


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Details

Credits

  • Entrant Company
    • Flock
    • Future Creative Network
  • Brand
    • Softex
  • Advertising Agency
    • Flock
    • Future Creative Network
  • Production Company
    • Renggali
  • Client
    • Kimberly-Clark Indonesia