No Blanket Value

;

No Blanket Value

Billions are invested in social initiatives, yet leaders lack standards for what actually improves lives. Social Value Aotearoa helps organisations measure impact beyond financial return. No Blanket Value turns this into a direct B2B campaign built around one crafted blanket. Leaders receive it not as a gift, but a challenge to commit to better measurement. Made with Noa Blanket Co and grounded in Māori weaving traditions and te pā harakeke, it carries care and responsibility. Made to be lived with and soften over time, each acceptance is recorded in a ledger as a marker of accountability.


Awards

  • D&AD WOOD pencil

Yellow and Black D&AD Pencils

D&AD Pencils

Get 20% off Pencils until 19 June 2026 using code: PENCILWIN26

Buy now

Details

Credits

  • Entrant Company
    • Motion Sickness
  • Advertising Agency
    • Motion Sickness
  • Design Agency
    • Motion Sickness
  • Production Company
    • Motion Sickness
  • Client
    • Social Value Aotearoa
  • Brand
    • Social Value Aotearoa

Video placeholder image