Mr Humfreez

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Mr Humfreez

Mr Humfreez by ANZ Bank is a household device that shows New Zealanders if their home is too damp or too cold. Instead of a plastic gadget, it’s a biodegradable device that doesn't require a power source. Mr Humfreez is scientifically calibrated to WHO guidelines for a healthy home. His hygroscopic horns are programmed to uncurl when humidity rises above 65%. Bespoke thermochromic ink on his face turns blue when the temperature dips below 18°C.


D&AD pencils

  • D&AD YELLOW pencil
  • D&AD WOOD pencil
  • D&AD WOOD pencil

Details

Credits


What did the judges have to say?

D&AD Jury

It’s taking unglamorous things and taking this aspect of narrative and storytelling that design tends to do to make this problem really compelling.

  • Priya Prakash

  • Founder and CEO of Design For Social Change