Mobile Medic
Mobile Medic
To recruit medical students worthy of Defence Force University Sponsorship, we created medically diagnosable posters, which doubled as an entrance exam. ‘Mobile Medic’ allowed students to use a range of diagnostic techniques to identify and treat medical conditions using their smartphones. Visual and audio augmentation immersed them in the role of Medical Officer, on real Defence Force scenarios. Students entered their details and received their results instantly.
Awards
D&AD Annual 2026
Providing inspiration and insight to the global creative community.
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