Man on the Moon

Staedtler Pens needed an eye-catching campaign to demonstrate their new long lasting pens. The campaign was aimed mainly at students, who would benefit from these pens when writing their exams and for school and college projects. We hit on the idea of making a complete, elaborate picture with a single line. A line that never stops. The subjects chosen were historical moments of success; the culmination of the unrelenting spirit of perseverance.