Knockout Chaos

On the occasion of the bout between MMA boxers Anthony Joshua and Francis Ngannou on March 8th in Riyadh, Riyadh Season launched a global campaign aimed at captivating boxing enthusiasts across continents and generations. In this 2-minute teaser, the two boxers engage in combat portrayed in a Pixel Art style reminiscent of arcade video games. The adventures unfold as they exchange punches, are launched into space, and even battle with a grandmother. An epic and humorous film that intertwines real-life footage with cutting-edge visual effects.