KL Art Book Fair 2022

The visual identity for KL Art Book Fair 2022 draws inspiration from print marks and DIY aesthetics, featuring book butterflies and flower motifs. LIE created a promotional video for the event that showcases the beauty of prints through a frame-by-frame animation. Consisting of 123 frames, each hand-painted using only printing rollers and rubber stamps, the frames were then scanned and assembled to create the final animation.