Into the ALDIverse

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Into the ALDIverse

Anime and gaming share a deep bond through iconic characters and epic storytelling—perfect for ALDI Gaming to connect with fans. But these fans are critical: Anime must honor its heritage to be worthy of the name. “Into the ALDIverse” was crafted with a Japan’s renowned studio , respecting the culture and creating a true pop-cultural work. The rollout taps authentic creators from both worlds, seamlessly bringing the content into their communities’ feeds—proving that respect and authenticity always win.


D&AD pencils


Details

Credits

  • Entrant Company
    • Accenture Song Germany
  • Brand
    • ALDI Gaming
  • Advertising Agency
    • Accenture Song Germany
  • Production Company
    • Parasol Island
    • PHD Germany
    • Hello Robin
  • Client
    • ALDI Gaming