Gun Store
Gun Store
Big Tobacco companies label their cigarettes with things like ultra-light, light, and low-tar, even though they can be as deadly and addictive as regular cigarettes. I guess offering a light death alternative must be standard procedure in the world of deadly product marketing. So, by this logic, gun companies, for example, must offer a light bullet... Maybe one that just hits someone but doesn’t harm them... To find out, Derrick visits a series of gun stores and asks the people behind the counters if they’ve ever heard of such a thing. But to their collective knowledge, nothing of the sort exists. So, Big Tobacco, whudafxup?
D&AD pencils
Details
- Categories
- Countries
- Year
Credits
- Client
- American Legacy Foundation

