Bad Boy

Video placeholder image

Bad Boy

HSBC celebrates the diversity of different points of view. This spot explores the opinions that people of different nationalities hold towards violent video games. We follow a young boy as he experiences for real the video game he has been watching his father play. There’s a car-jacking, explosions, ambushes, dizzying stunts and indiscriminate small arms fire. And yet the boy returns home safely to his father – who didn’t even realise he’d been gone.


Awards

  • D&AD WOOD pencil

Yellow and Black D&AD Pencils

D&AD Pencils

Get 20% off Pencils until 19 June 2026 using code: PENCILWIN26

Buy now

Details

Credits