Climate Crisis Font

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Climate Crisis Font

Climate Crisis is a variable font designed to help visualise the urgency of climate change, commissioned by TBWA\Helsinki for Helsingin Sanomat, the largest Nordic newspaper. The typeface’s weight responds to the levels of Arctic sea ice from 1979 to 2019 and predictions for 2050, based on data from the National Snow and Ice Data Center. Published as an open source project, it is available for free so its use can raise awareness and invoke a call for action.

D&AD pencils

Details

Categories
- Type Design & Lettering
Countries
- Finland
Year
- 2021

Credits

Client
- TBWA\Helsinki
- Helsingin Sanomat
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What did the judges have to say?

D&AD Jury

The concept and execution is seamless, and the topic couldn’t be more urgent. I’m especially impressed with the level of detail, from the slight uptick in freezing around instance 2,000 to the attention regarding the shapes that are left amidst melt.

Ksenya Samarskaya
Creative Practitioner
Samarskaya & Partners

The concept and execution is seamless, and the topic couldn’t be more urgent. I’m especially impressed with the level of detail, from the slight uptick in freezing around instance 2,000 to the attention regarding the shapes that are left amidst melt.

Ksenya Samarskaya
Creative Practitioner
Samarskaya & Partners

The concept and execution is seamless, and the topic couldn’t be more urgent. I’m especially impressed with the level of detail, from the slight uptick in freezing around instance 2,000 to the attention regarding the shapes that are left amidst melt.

Ksenya Samarskaya
Creative Practitioner
Samarskaya & Partners

More winners

Climate Crisis Font