Build a Life

Build a Life is a celebration of B&Q’s ability to help every Briton to improve their lives, by igniting every Briton’s potential to improve their homes. Home improvement has traditionally been seen as a category of chores. In stark contrast to this, B&Q recognised a powerful truth: home-improvement isn’t simply about ‘fixing’, it’s actually about ‘creating’. Improving things at home also improves our lives. Home improvement is progress.