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Budweiser - American Icons

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Budweiser - American Icons

For the 2026 Superbowl, two iconic characters come together to celebrate 150 years of Budweiser and 250 years since the declaration of Independence. Suitably, we follow a Clydesdale foal and a baby bald eaglet on a journey of friendship as they grow together, finishing at the climax of the advert in adulthood where our eagle finally finds his wings.


Awards

  • D&AD GRAPHITE pencil

Details

Credits

  • Entrant Company
    • Time Based Arts
  • Brand
    • Budweiser
  • Advertising Agency
    • BBDO New York
    • FCB New York
  • Production Company
    • Smuggler London
    • Time Based Arts
  • VFX Artist
    • Aksynia Gatsenko
    • Ashley West
    • Ben Cantor
    • Bethan Williams
    • Chris Wood
    • Elia Göttlicher
    • Federico Vanone
    • Francesco Barbera
    • Gaël Kerchenbaum
    • Hendrik Kramer
    • Ian Baird
    • Ihor Obukhovskyi
    • Jake Thompson
    • Joe Ibbett
    • Oliver Lémery
    • Teodora Retegan
    • Tom Keijer
    • Victor Vinyals
  • VFX Lead Artist
    • Mike Battcock
    • Sam Osborne
  • Client
    • AB InBev New York

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