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ADSCAN By Makro At Makro we offer thousands of products at the best price. However, we have fewer stores and less media budget than our competitors. 158X less stores (Makro= 22 / Total category = 3,688) Only 4% share of media budget (Makro= USD 1.4MM / Total category = USD 34.5MM) So, how to compete against chains that have stores every corner And get people to choose Makro and buy their favorite products from us?


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