
1Black Pencil
Global Creative Lead & Partner, President of the Global Creative Council
Direct Jury 2026 — President
McCann
Danilo helps drive McCann’s creative vision, keeping the network’s global creative teams connected and pushing one another to redefine how the agency solves problems and unlocks opportunities for its clients. Part of his ambition to create work that “doesn’t feel like advertising,” Danilo’s work is shaping the future of entertainment. He previously served as Global Creative Partner at FCB, helping cement it’s standing as one of the top-performing agencies in the world, including recognition like“Network of the Year” at D&AD. Danilo has served as a juror at some of the industry’s most prestigious award shows, including the Titanium Jury at Cannes Lions and Jury President of Experiential & Immersive + Integrated / Omnichannel at The One Show.
McCann
Danilo helps drive McCann’s creative vision, keeping the network’s global creative teams connected and pushing one another to redefine how the agency solves problems and unlocks opportunities for its clients. Part of his ambition to create work that “doesn’t feel like advertising,” Danilo’s work is shaping the future of entertainment. He previously served as Global Creative Partner at FCB, helping cement it’s standing as one of the top-performing agencies in the world, including recognition like“Network of the Year” at D&AD. Danilo has served as a juror at some of the industry’s most prestigious award shows, including the Titanium Jury at Cannes Lions and Jury President of Experiential & Immersive + Integrated / Omnichannel at The One Show.
Website
www.daniloboer.com


