• My basket
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

The Shuffle Ticket

Award: Shortlist

Shortlist / Commerce / Promotion / 2023

To get young people to discover new music, while showing the wide range of concerts offered by Live Nation and Luger, Forsman & Bodenfors combined two different objects – the concert ticket and the scratchcard – to create a brand new product. The Shuffle Ticket is like a scratchcard for concerts, giving access to a randomly selected live experience. Drawing inspiration from the 'shuffle' function on playlists, the ticket encourages people to step outside their comfort zone.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again