Nike Canada - Play Less Nice
Nike Canada - Play Less Nice
For each day of the 2018 Ice Hockey World Junior Championship, Nike Canada released a new version of a 90-second film. The difference? Each day, the hero played less and less nice culminating in his most extreme form on the day of the final.
D&AD pencils
Details
- Categories
- Countries
- Year
Credits
- Client
- Nike
- Alex Lopez

